What Is Strategic Communications?
We asked NATO. (Actually, we stumbled across this searching our own name.) But to our delight and surprise we found some extremely good...
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Michael Donovan
- Mar 30, 2022
- 3 min
Facilitating Board Strategy Workshops That Won't Bore The Board
Donovan has facilitated many successful strategy workshops for Boards of Directors and Senior Executives. Here are eight ways to keep...
198 views0 comments
Michael Donovan
- Mar 1, 2022
- 1 min
4 Tips For Building More Engaging Brand Stories
Engaging consumers with your brand stories is bread and butter for any marketer. But, like any story, you won't just get away with a...
20 views0 comments
Michael Donovan
- Feb 28, 2022
- 2 min
Is Brand Storytelling Better If It Comes From Your Company Or Consumers?
Ample research confirms that brand storytelling is the most powerful strategy for brand building. But is that brand story better if it...
16 views0 comments
Michael Donovan
- Feb 21, 2022
- 3 min
How To Create A Simple And Effective Marcomm Plan
If time is money, and the competition are at your heels, and the windows of opportunity are closing, then getting quickly down to the...
100 views0 comments
Michael Donovan
- Feb 20, 2022
- 1 min
"We Sell Pain Pills": Your Content Marketing Strategy & The Power Of Focus
According to research from the Content Marketing Institute, nine out of ten marketers have a content marketing strategy yet only 30% of...
21 views0 comments
Michael Donovan
- Feb 18, 2022
- 3 min
Your Social Media Strategy In A Post-Pandemic World
With more people than ever looking to shop for products online, social media in a post-pandemic world offers new opportunities to...
39 views0 comments
Michael Donovan
- Feb 17, 2022
- 2 min
How We Made It - Toku Systems
We're often asked how we make effective creative. Here's a recent example of a product brand and video we made for Toku Systems globally,...
16 views0 comments
Michael Donovan
- Feb 17, 2022
- 4 min
Social Media Branding - Better Ways To Improve Engagement And Audience Growth
When social media first came on the scene, and for many years after, continuing to today, many marketers thought, and still think, that...
47 views0 comments
Michael Donovan
- Feb 13, 2022
- 5 min
How To Position Your Company For Greater Market Success
Over 20 years of building brands and brand strategies, we have successfully positioned companies and organizations for greater market...
61 views0 comments
Michael Donovan
- Feb 11, 2022
- 2 min
How Listening Might Change Your Life - Again
I don't know what it was anymore to hear music for the first time. I'm sure it was deeply exciting and psychedelic and awakening in a way...
30 views0 comments
Michael Donovan
- Feb 7, 2022
- 3 min
What Is Your "Vivid Vision"?
Something that is in vogue these days is called a “Vivid Vision”. What exactly is a “Vivid Vision” and how can it help shape your...
38 views0 comments
Michael Donovan
- Feb 3, 2022
- 3 min
Think More About What Your Advertising Does For Your Customer
Every day the average person is exposed to at least 2,000 commercial messages, maybe more. The utter ubiquity of advertising today means...
30 views0 comments
Michael Donovan
- Jan 25, 2022
- 1 min
Why Market Penetration Is Job #1 Of Marketing, Not Awareness Building
I've heard it said - and set as the primary campaign goal - that 'we need to create awareness' like the rest will take care of itself....
13 views0 comments
Michael Donovan
- Apr 15, 2022
- 3 min
What Is Strategic Communications?
We asked NATO. (Actually, we stumbled across this searching our own name.) But to our delight and surprise we found some extremely good...
158 views0 comments
Michael Donovan
- Apr 1, 2022
- 2 min
KemPound's Success Formula - Lowest Prices, Fastest DLV, Focus On Seniors & Marginalized Patients
Profiles of today's local/global innovators and industry leaders. KemPound Compounding and Repackaging Pharmacy is unique among other...
181 views0 comments
Michael Donovan
- Mar 30, 2022
- 3 min
Facilitating Board Strategy Workshops That Won't Bore The Board
Donovan has facilitated many successful strategy workshops for Boards of Directors and Senior Executives. Here are eight ways to keep...
198 views0 comments
Michael Donovan
- Mar 25, 2022
- 2 min
Tam Tekle: Inventor Of The Use Of Microwaves In Composite Manufacturing Keeps Reinventing Industries
Series: Business leaders whose influence change entire industries. Tamrat Tekle – President & CEO, Natural Fibre Technologies (NFT) A...
222 views0 comments
Michael Donovan
- Mar 23, 2022
- 3 min
Profile: Natural Fibre Technologies Set To Trigger A 20-Billion-Dollar Global Hemp Industry
Profiles of today's local/global industry innovators and leaders. Natural Fibre Technologies (NFT) Natural Fibre Technologies has...
413 views0 comments
Michael Donovan
- Mar 20, 2022
- 3 min
How To Write A Blog Post In 15 Minutes Or Less
Writing doesn't have to be hard if you practice a few simple tricks to get things flowing. Now, if you're terrible at typing, you might...
87 views0 comments
Michael Donovan
- Mar 19, 2022
- 3 min
The Best Way To Collaborate With Teams And Clients
Ideas are fragile things - and so are people. If you want to get the best out of your teams and your clients in collaboration, there are...
31 views0 comments
Michael Donovan
- Mar 17, 2022
- 3 min
How We Made It - Alberta Fire Chiefs Association
Part of an ongoing series that gives a glimpse of behind-the-scenes production for projects past and present. Attraction and retention...
33 views0 comments
Michael Donovan
- Mar 14, 2022
- 5 min
5 Important Things To Know About SEO For Beginners
SEO is an important factor for any company competing for attention online today. Creating a strong Search Engine Optimization (SEO)...
53 views0 comments
Michael Donovan
- Mar 11, 2022
- 4 min
How We Made It - Athabasca University
Part of an ongoing series that gives a glimpse of behind-the-scenes production for projects past and present. One thing I'm very proud...
37 views0 comments
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