We asked NATO. (Actually, we stumbled across this searching our own name.) But to our delight and surprise we found some extremely good...

Donovan has facilitated many successful strategy workshops for Boards of Directors and Senior Executives. Here are eight ways to keep...

Part of an ongoing series that gives a glimpse of behind-the-scenes production for projects past and present. Attraction and retention...

Part of an ongoing series that gives a glimpse of behind-the-scenes production for projects past and present. One thing I'm very proud...

Children are delightful - they are also smarter than the average adult who makes life so complicated. Here are five things a...

Building important community brands has been a cornerstone of our work. Donovan's work to rebrand the Edmonton Public Library was...

Part of an ongoing series that gives a glimpse of behind-the-scenes production for projects past and present. We were excited to get the...

Engaging consumers with your brand stories is bread and butter for any marketer. But, like any story, you won't just get away with a...

Ample research confirms that brand storytelling is the most powerful strategy for brand building. But is that brand story better if it...

EXECUTION In Part 1 of Creating Your Strategic Brand Position, the summary findings and recommendations of the brand research phase will...

Branding is a multi-phased approach, beginning with all-important research and stakeholder engagement. Over a 20-year period of...

With more people than ever looking to shop for products online, social media in a post-pandemic world offers new opportunities to...

We're often asked how we make effective creative. Here's a recent example of a product brand and video we made for Toku Systems globally,...

When social media first came on the scene, and for many years after, continuing to today, many marketers thought, and still think, that...

Over 20 years of building brands and brand strategies, we have successfully positioned companies and organizations for greater market...

I don't know what it was anymore to hear music for the first time. I'm sure it was deeply exciting and psychedelic and awakening in a way...

It shouldn't come as a surprise that when it comes to communicating your business, your products, your services, or your financial needs,...

In a recent article from DeepDyve, Bi-directional Place Branding, the authors make a great yet often overlooked point: Place branding...

A brand guide is more than a roadmap of micro technical uses. It's also, most importantly, a key strategic toolkit for articulating your...

Improved sales are founded on powerful brands. The landscape is littered with good ideas and superior products that simply do not make it...